Difference between revisions of "Jacqui Low"

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{{Template:Lobbying_Portal_badge}}{{Template:Revolving Door badge}}[[Image:Jaqui low.jpg|thumb|right|Jacqui Low, Tory spin doctor and PR operative]]
 
Jacqui Low is a PR operative who runs [[Indigo Strategic Communications]] based in Edinburgh.  She is a former special advisor to [[Michael Forsyth]] the former Scottish Secretary.
 
Jacqui Low is a PR operative who runs [[Indigo Strategic Communications]] based in Edinburgh.  She is a former special advisor to [[Michael Forsyth]] the former Scottish Secretary.
  
According to a biographical note on the NHS 24 website:
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==Career==
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After graduating from university, Low began working in local radio in Dundee as a broadcaster and media trainer, before spending five years in The [[Scottish Office]] as a ministerial press officer, primarily in the area of industry and economy, but also being involved in events such as Lockerbie and the Piper Alpha oil rig.
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She then moved to [[Standard Life]]'s press office, before becoming head of communications and research at the Scottish [[Conservative Party]]. This lead to becoming special adviser to [[Michael Forsyth]], the then secretary of state, in 1995. Following the 1997 election, Low resigned because of "mismanagement by the leadership".<ref> [http://news.bbc.co.uk/1/hi/scotland/802277.stm Tory unity shattered at conference] ''BBC'', 23 June 2000, accessed 24 October 2014 </ref> She set up [[Indigo Public Affairs]], a communications consultancy specialising in reputation management using media relations, public affairs and crisis communications.
  
:After graduating from [[Edinburgh University]], Jacqui began her career in broadcasting in local radio in Dundee. This was followed by five years in the Press Office within The [[Scottish Office]] as a Ministerial Press Officer, primarily in the area of Industry and the Economy. During this time, she was also involved in crisis management of events such as Lockerbie, Piper Alpha and prison sieges.
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In 1999 she represented the [[Conservative Party]] in the Scottish Parliament for Edinburgh Central, coming fourth, with [[Labour]]'s [[Sarah Boyack]] winning.<ref> [http://www.heraldscotland.com/sport/spl/aberdeen/scottish-parliament-election-results-lothians-1.292798 Scottish Parliament Election Results. Lothians] ''Herald Scotland'', 8 May 1999, 24 October 2014 </ref>
  
:In 1994, she was invited to become Head of Communications and Research at the Scottish [[Conservative Party]]; this was the job that was voted the worst PR job in Scotland by Scotland on Sunday (the railways and the nuclear industry were runners up!). Between 1995-97, Jacqui was Special Adviser to then Secretary of State, [[Michael Forsyth]] working between Whitehall and Edinburgh. Her remit was wide-ranging from handling media relations, advising on external communications in the presentation of policy, organisation and political liaison. Post the 1997 election, Jacqui set up her own communications consultancy, [[Indigo (PR) Ltd]], to specialise in reputation management using PR and strategic communications.<ref>[http://www.nhs24.com/content/default.asp?page=s21_43 NHS 24 Jacqui Low]</ref>
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Recently, she has held two terms on the council of [[CBI]] Scotland, non-executive member and vice-chairman of [[NHS 24]], as an assistant on the Court of the [[Merchant Company of Edinburgh]] and joined the board of trustees at [[Lloyd TSB]]'s foundation for Scotland in August 2013.<ref> [http://www.ltsbfoundationforscotland.org.uk/index.asp?lm=281&cookies=True Jacqui Low] ''Lloyds TSB'', undated, accessed 24 October 2014 </ref>
  
==Affiliations==
 
*[[NHS 24]] Vice Chair of the board
 
  
 
==Notes==
 
==Notes==
 
<references/>
 
<references/>
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[[Category:Lobbyists|Low, Jacqui]][[Category:Special Advisers|Low, Jacqui]][[Category:Health|Low, Jacqui]][[Category:Conservative Party|Low, Jacqui]][[Category:Revolving Door|Low, Jacqui]][[Category:Lobbying|Low, Jacqui]][[Category:Scottish PR people|Low, Jacqui]]

Latest revision as of 08:48, 24 October 2014

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Jacqui Low, Tory spin doctor and PR operative

Jacqui Low is a PR operative who runs Indigo Strategic Communications based in Edinburgh. She is a former special advisor to Michael Forsyth the former Scottish Secretary.

Career

After graduating from university, Low began working in local radio in Dundee as a broadcaster and media trainer, before spending five years in The Scottish Office as a ministerial press officer, primarily in the area of industry and economy, but also being involved in events such as Lockerbie and the Piper Alpha oil rig.

She then moved to Standard Life's press office, before becoming head of communications and research at the Scottish Conservative Party. This lead to becoming special adviser to Michael Forsyth, the then secretary of state, in 1995. Following the 1997 election, Low resigned because of "mismanagement by the leadership".[1] She set up Indigo Public Affairs, a communications consultancy specialising in reputation management using media relations, public affairs and crisis communications.

In 1999 she represented the Conservative Party in the Scottish Parliament for Edinburgh Central, coming fourth, with Labour's Sarah Boyack winning.[2]

Recently, she has held two terms on the council of CBI Scotland, non-executive member and vice-chairman of NHS 24, as an assistant on the Court of the Merchant Company of Edinburgh and joined the board of trustees at Lloyd TSB's foundation for Scotland in August 2013.[3]


Notes

  1. Tory unity shattered at conference BBC, 23 June 2000, accessed 24 October 2014
  2. Scottish Parliament Election Results. Lothians Herald Scotland, 8 May 1999, 24 October 2014
  3. Jacqui Low Lloyds TSB, undated, accessed 24 October 2014