Difference between revisions of "William Kendall"

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[[William Kendall]] , in partnership with Nick Beart, a financial director have played a large part in Green & Black's development. Kendall has become a public supporter of the Conservative Party and he signed a Financial Times letter in support of the above party. This highlights the fact that Green & Black's are interested in having a say and influencing the political system.  It also hints that Green & Black's supports less state intervention and would rather be able to run their deals without the state on their backs, so to speak.
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[[William Kendall]] in partnership with [[Nick Beart]], a financial director, have played a large part in [[Green & Black's]] development. Kendall has become a public supporter of the [[Conservative Party]] and he signed a Financial Times letter in support of it.   
  
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This association between Kendall and the Tories
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The Financial Times letter, according to the Guardian columnist Catherine Bennett ''"features the usual suspects - the JCB magnate, Tesco's Sir Laurie Magnus, Sir [[Christopher Gent]] and, more interestingly, [[William Kendall]], CEO of Green & Black, whose fair-trade organic cocoa is a staple in so many Islington trolleys. Does this tell us something interesting about the Conservative party? Absolutely not. But it does tell you quite a lot about fair-trade organic cocoa."'' <ref>Catherine Bennett [http://www.guardian.co.uk/politics/2005/apr/28/election2005.comment We don't care who's in your fan club, Tony] The Guardian, Thursday April 28 2005</ref>
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''"It features the usual suspects - the JCB magnate, Tesco's Sir Laurie Magnus, Sir Christopher Gent and, more interestingly, William Kendall, CEO of Green & Black, whose fair-trade organic cocoa is a staple in so many Islington trolleys. Does this tell us something interesting about the Conservative party? Absolutely not. But it does tell you quite a lot about fair-trade organic cocoa."'' {{ref/GuardianBennett}}
 
  
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This assocciation with the Conservative Party also emphasises the money making thinking which Green & Black's have adopted. They realise that their high prices for chocolate are leading to their having a certain, more affluent target market, usually those who's political support would be geared towards the Conservatives. Green & Black's try to give off the image of being this cosy little company which is only interested in helping farmers in the Belize but really they are increasingly aiming their products at the top sectors of society in order to be able to charge more.
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This association with the Conservative Party is very interesting the fact that the party is associated with the lessening of state control as well as the opening up of markets. Rather than fairtrade, the Conservatives would be more likely to support free trade. This is a totally different method of trade and one which could cripple the small scale farmer which Green & Black's supposedly supports. The fact that Green & Black directors are asociate with politics leads many to wonder about their actual intentions within the company. "Whatever the logo on the product, international trade will never be fair, and there's no western government that wants it to become fair."<ref> [http://www.guardian.co.uk/weekend/story/0,3605,1276788,00.html#article_continue Counting beans] Ten years ago, Green & Black's Maya Gold chocolate launched Fairtrade in Britain. Today, the organisation's annual sales top £63m, but just how fair is it? William Sutcliffe heads to Belize to assess the impact of that one chocolate bar on the lives of the cocoa farmers working there, The Guardian Saturday August 7, 2004</ref>
  
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==External Links==
  
  
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{{note/GuardianBennett}} [http://web.lexis-nexis.com/professional/?ut=1008147365270]
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==Affiliations==
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*[[Green and Black's]]
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*[[Open Europe]]
  
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Link back to [[Green and Black's]]
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==Notes==
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<references/>

Latest revision as of 09:30, 1 March 2008

William Kendall in partnership with Nick Beart, a financial director, have played a large part in Green & Black's development. Kendall has become a public supporter of the Conservative Party and he signed a Financial Times letter in support of it.

The Financial Times letter, according to the Guardian columnist Catherine Bennett "features the usual suspects - the JCB magnate, Tesco's Sir Laurie Magnus, Sir Christopher Gent and, more interestingly, William Kendall, CEO of Green & Black, whose fair-trade organic cocoa is a staple in so many Islington trolleys. Does this tell us something interesting about the Conservative party? Absolutely not. But it does tell you quite a lot about fair-trade organic cocoa." [1]

This association with the Conservative Party is very interesting the fact that the party is associated with the lessening of state control as well as the opening up of markets. Rather than fairtrade, the Conservatives would be more likely to support free trade. This is a totally different method of trade and one which could cripple the small scale farmer which Green & Black's supposedly supports. The fact that Green & Black directors are asociate with politics leads many to wonder about their actual intentions within the company. "Whatever the logo on the product, international trade will never be fair, and there's no western government that wants it to become fair."[2]

External Links

Affiliations

Notes

  1. ↑ Catherine Bennett We don't care who's in your fan club, Tony The Guardian, Thursday April 28 2005
  2. ↑ Counting beans Ten years ago, Green & Black's Maya Gold chocolate launched Fairtrade in Britain. Today, the organisation's annual sales top £63m, but just how fair is it? William Sutcliffe heads to Belize to assess the impact of that one chocolate bar on the lives of the cocoa farmers working there, The Guardian Saturday August 7, 2004
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